数字素养何以赋能农户采纳农机服务外包 ——基于夯实粮食安全根基的视角
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贵州大学经济学院

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国家自然科学基金项目(71963006);中国社会科学院重大经济社会调查项目(GQDC2020017);贵州省高校人文社会科学研究基地项目(GDZX2024019)


How digital literacy empowers farmers to adopt the outsourcing of agricultural machinery services: a perspective on strengthening food security
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School of Economics, Guizhou University

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National Natural Science Foundation of China (71963006); Major Economic and Social Survey Project of the Chinese Academy of Social Sciences(GQDC2020017); University Humanities and Social Science Research Base Project of Guizhou Province (GDZX2024019)

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    摘要:

    随着农业现代化进程的推进,农机服务外包成为提升农业生产效率的重要途径。数字素养作为农户适应现代农业技术的关键能力,日益成为影响农户决策的重要因素。本研究基于2020年中国乡村振兴调查(CRRS)数据,分析了数字素养对农户采纳农机服务外包的影响机制,并深入探讨了其作用路径及包容性水平。研究结果表明:首先,数字素养显著促进了农户采纳农机服务外包,其中数字门槛和数字应用的影响较为显著;其次,农户数字素养主要通过就业转移效应、信贷约束缓解效应和组织化程度提升效应等多重机制,推动农户采纳农机服务外包;第三,地块规模对数字素养促进农户采纳农机服务外包的影响具有显著抑制作用,特别是在大规模农户中,数字素养的促进作用逐渐减弱;第四,数字素养显著促进了农户在劳动密集型环节采纳农机服务外包,但在技术密集型环节则未显示显著影响。基于以上发现,建议政府加快推进“数字应用战略”,构建信息共享和多方共赢的网络数字平台,有效提升农户数字素养与技术能力,进一步促进粮食安全的稳固发展。

    Abstract:

    With the advancement of agricultural modernization, outsourcing of agricultural machinery services has become a critical pathway to improving agricultural production efficiency. Digital literacy, as a key capability for farmers to adapt to modern agricultural technologies, increasingly influences their decision-making processes. Based on data from the 2020 China Rural Revitalization Survey (CRRS), this study analyzes the impact mechanisms of digital literacy on farmers’ adoption of outsourcing agricultural machinery services and delves into its underlying pathways and inclusiveness. The findings reveal the following: firstly, digital literacy significantly enhances farmers’ adoption of outsourcing agricultural machinery services, with digital threshold and digital application exerting particularly strong effects. Secondly, digital literacy promotes farmers’ adoption of outsourcing agricultural machinery services through multiple mechanisms, including employment migration, credit constraint mitigation, and organizational improvement. Thirdly, plot size significantly suppresses the positive impact of digital literacy on farmers’ adoption of outsourcing agricultural machinery services, as the effect diminishes with increasing plot size. Fourthly, digital literacy significantly facilitates the adoption of outsourcing agricultural machinery services in labor-intensive operations but shows no significant impact on technology-intensive operations. Based on these findings, the government should prioritize implementing a “digital application strategy”, constructing an information-sharing and collaborative digital platform, and enhancing farmers’ digital literacy and technical skills, thereby strengthening the foundation of national food security.

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马志懿,王华书,刘纯. 数字素养何以赋能农户采纳农机服务外包 ——基于夯实粮食安全根基的视角[J]. 农业现代化研究, 2025, 46(2): 282-293
MA Zhiyi, WANG Huashu, LIU Chun. How digital literacy empowers farmers to adopt the outsourcing of agricultural machinery services: a perspective on strengthening food security[J]. Research of Agricultural Modernization, 2025, 46(2): 282-293

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  • 收稿日期:2024-10-26
  • 最后修改日期:2024-12-26
  • 录用日期:2024-12-27
  • 在线发布日期: 2025-04-18
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