农户信息素养对绿色生产效率的影响研究——门槛效应与作用机制
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西北农林科技大学经济管理学院 杨凌

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国家重点研发计划项目(2022YFE0115300);教育部人文社科基金规划项目(22YJA790001);陕西省软科学项目(2022KRM068)。


A study on the influence of farmers’ information literacy on green production efficiency: Threshold effect and its mechanism
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School of Economics and Management,Northwest A F University

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National Key Research and Development Plan (2022YFE0115300); Humanities and Social Science Fund Planning Project of Ministry of Education (22YJA790001); Shaanxi Soft Science Project (2022KRM068).

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    摘要:

    在当前数字经济背景下,农户信息素养对其绿色生产水平发挥着越来越重要的作用。然而,当前对于农户信息素养和绿色生产效率关系的考察研究还相对匮乏。为了帮助农户更有效地利用信息资源,适应绿色农业发展的趋势,实现农业的可持续和高质量发展,本研究利用陕西、山西和河南三省共计643户农户的调研数据,运用Tobit模型、门槛效应模型、中介效应模型和调节效应模型等方法,从多个角度深入研究了农户信息素养对绿色生产效率的影响。研究结果表明:1)首先,农户信息素养对绿色生产效率有显著的正向影响,且随着信息素养的不断积累,其影响进一步增强;2)机制分析揭示了绿色生产行为是农户信息素养提高绿色生产效率的重要中介路径;3)数字基础设施对农户信息素养的影响产生了正向的调节作用,强化了信息素养对绿色生产效率的促进作用。据此,为促进农业绿色与可持续发展,本研究建议提高农户的信息素养水平,引导农户参与绿色生产行为培训,同时加强数字基础设施建设。这些措施有望在释放农户绿色发展潜力、推动农业可持续发展方面发挥关键作用。

    Abstract:

    Under the backdrop of the digital economy, farmers’ information literacy plays an increasingly important role in their green production level. However, the current research on the relationship between farmers’ information literacy and green production efficiency is still relatively scarce. To assist farmers in more effectively utilizing information resources, adapting to the trends in green agriculture, and achieving sustainable and high-quality agricultural development, this study utilizes survey data from 643 farmers in Shaanxi, Shanxi, and Henan provinces. Various methodologies, including the Tobit model, threshold effect model, intermediary effect model, and regulatory effect model, are employed to examine the relationship between farmers’ information literacy and green production efficiency. The results showed that: 1) farmers’ information literacy has a significant positive impact on green production efficiency, and with the continuous accumulation of information literacy, its impact is further enhanced; 2) Mechanism analysis reveals that green production behavior is an important intermediary path for farmers"" information literacy to improve green production efficiency; 3) Digital infrastructure has a positive moderating effect on farmers"" information literacy, which strengthens the promoting effect of information literacy on green production efficiency. Therefore, in order to promote the green and sustainable development of agriculture, this study suggests improving the information literacy level of farmers, guiding farmers to participate in green production behavior training, and strengthening the construction of digital infrastructure. These measures are expected to play a key role in unlocking the green development potential of farmers and promoting sustainable agricultural development.

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王力田,王玉,张恒,白秀广. 农户信息素养对绿色生产效率的影响研究——门槛效应与作用机制[J]. 农业现代化研究, 2023, 44(6): 1047-1058
WANG Li-tian, WANG Yu, ZHANG Heng, BAI Xiu-guang. A study on the influence of farmers’ information literacy on green production efficiency: Threshold effect and its mechanism[J]. Research of Agricultural Modernization, 2023, 44(6): 1047-1058

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  • 收稿日期:2023-08-19
  • 最后修改日期:2023-11-30
  • 录用日期:2023-12-07
  • 在线发布日期: 2024-02-05
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