Abstract:
Format concept originated in the retail sector, and gradually expands to other industries. The agricultural format refers to the form that is shown by the combination of different agricultural products (services), agricultural management methods and organizational forms. The connotation of agricultural new format is a new agricultural format which has sustainability and stable growth, and can reached a considerable scale. From the perspective of integration of agriculture and other industries, induced four types of agricultural new formats such as agriculture and services integration types, agriculture different sub-industries integration types, types of high and new technology permeating into agriculture, types of comprehensive converging among different industries. The dynamic mechanism of its formation is the interaction from the market demand, market competition, industry transformation and upgrading, extension of industrial chain and related industries, the progress of science and technology, agricultural policy.