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农技推广服务外包农户支付意愿及支付水平影响因素的实证分析——基于山东省种植业农户的调查

Empirical analysis on influence factors of farmers’ willingness to pay and

  • 摘要: 有效的农技推广是农业科技发挥作用的重要保障。农技推广服务外包是当前农村地区先进农业技术推广应用主体缺失背景下,解决农业生产经营与农村有效劳动力结构失衡的重要途径。基于对山东省粮食作物和经济作物种植农户的调查,应用二元Logistic模型和区间回归模型,探讨影响支付意愿及水平的因素。结果表明,对于粮食作物和经济作物,愿意支付的农户占被调查农户的比例分别为42.36%和60.53%;农户大多愿意从技术服务带来的收益中每百元拿出5-30元进行支付;农户的受教育程度、种植成本和作物用途、对技术服务作用的认知等因素显著影响农技推广外包服务支付意愿和支付水平。在此基础上提出了各级政府需继续强化对农技推广服务的支持;引入农技服务人员和农户的风险共担利益共享机制;基层农技推广机构提升服务能力;各参与主体开展多种形式、多个层次的教育与培训等政策建议。

     

    Abstract: The effective agricultural science and technology extension pattern is an important guarantee for the play role of agricultural science and technology. Current rural areas are facing lack of main body of advanced agricultural technology application. The agricultural extension service outsourcing is an important way to solve the agriculture production and the effective labor imbalance. Based on farming households survey data of the grain crops and economic crops in Shandong Province, this paper comparatively analyzed the willingness to pay and payment levels from farmers, and used the dualistic choice model and interval estimation model to discuss influencing factors. The result showed that for the grain crops and economic crops, the proportion of the farmers who were willing to pay were 42.36% and 60.53%; most of the farmers were willing to pay 5-30 yuan per 100 yuan from the technical service income; the factors of the levels of education, planting cost, the purpose of planting and technical service role cognitive significantly influenced agricultural extension service outsourcing the willingness to pay and the payment levels. Based on the above analysis, the paper proposed some recommendations are following: the governments at all levels should continue to strengthen support for agriculture extension services, the benefit-sharing and risk-sharing mechanisms of extension agencies and farmers should be introduced, the grassroots agriculture extension institutions should improve their service capabilities, and training with various forms and multiple levels should be carried out by each participated stakeholders.

     

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