基于IRT框架的乡村旅游协同发展机制研究——以山东省典型村为例
作者:
作者单位:

1.青岛农业大学经济学院;2.中国海洋大学管理学院;3.海洋发展研究院

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基金项目:

山东省软科学项目(2019RKB01479);青岛市社科规划项目(QDSKL2001170);山东省社科规划项目(20CGLJ27)


Research on the coordinated development mechanism of rural tourism based on the IRT framework: A case study of typical villages in Shandong Province
Author:
Affiliation:

1.School of Economics, Qingdao Agriculture University;2.School of Management, and Institute of Marine Development,China Ocean University

Fund Project:

Shandong Provincial Soft Science Project (2019RKB01479); Qingdao Social Science Planning Project (QDSKL2001170); Shandong Provincial Social Science Planning Project (20CGLJ27).

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    摘要:

    乡村旅游产业发展契合了乡村振兴战略的基本要求,以可持续发展视角关注乡村旅游业的多重价值,为乡村产业融合、经济发展和农民就业增收提供了持久动力。基于一体化乡村旅游(IRT)框架理论,以山东省乡村旅游典型村为研究对象,运用案例分析方法探究乡村旅游协同发展的内在基础与阶段特征,剖析乡村旅游协同发展的驱动机制与实现路径。结果表明,乡村旅游初始发展阶段依赖于资源内生性与利益共享性,市场化运作阶段强调组织化嵌入与规模化经营,快速扩张阶段关注社区赋权与内生性发展,持续发展阶段诉求利益均衡与合作共生。社区参与、多元赋权与价值认同,多利益相关者的参与、联合与协同,持续、有效的制度性供给与规范是乡村旅游协同发展的运行基础。但是,乡村旅游不同发展阶段面临的多元主体利益不均衡、资源内生性不足、乡土文化异化、社区赋权程度低和城乡要素流动不畅等问题与挑战。因此,提出合作网络构建与协作经营机制、多元主体的利益协调机制、乡村社会文化的保护与建构机制、资本嵌入与竞合机制等协同发展路径。

    Abstract:

    The development of the rural tourism industry conforms to the basic requirements of the rural revitalization strategy. It focuses on the multiple values of rural tourism from the perspective of sustainable development, and provides a lasting impetus for the integration of rural industries, economic development and farmers’ employment and income. Based on the framework theory of Integrated Rural Tourism (IRT) and taking typical rural tourism villages in Shandong Province as examples, this paper examined the internal basis and stage characteristics of the collaborative development of rural tourism and analyzed the driving mechanism and realizing path of the rural tourism’s collaborative development. Results demonstrate that 1) the initial development stage of rural tourism relies on resource endogeneity and benefit sharing; 2) the market operation stage emphasizes organizational embedding and large-scale operation; 3) the rapid expansion stage focuses on the community empowerment and endogenous development; and 4) the sustainable development stage demands a balance of benefits and cooperative symbiosis. In addition, the research also finds that the community participation, multiple empowerment and value recognition, multi-stakeholder participation, association and coordination, continuous and effective institutional supply and regulation are the operating foundations for the coordinated development of rural tourism. In response to the problems and challenges at different development stages of rural tourism, including the imbalanced interests of multiple subjects, insufficient endogenous resources, alienation of rural culture, low degree of community empowerment, and the inefficient flow of urban and rural elements, this paper suggests to enhance the following cooperative development mechanisms: cooperative network construction and cooperative management mechanism, interest coordination mechanism of multiple subjects, protection and construction mechanism of rural social culture, and capital embedding, competition and cooperation mechanism.

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包乌兰托亚,高乐华. 基于IRT框架的乡村旅游协同发展机制研究——以山东省典型村为例[J]. 农业现代化研究, 2021, 42(5): 815-826
BAO Wu-lan-tuo-ya, GAO Le-hua. Research on the coordinated development mechanism of rural tourism based on the IRT framework: A case study of typical villages in Shandong Province[J]. Research of Agricultural Modernization, 2021, 42(5): 815-826

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  • 收稿日期:2021-02-08
  • 最后修改日期:2021-04-13
  • 录用日期:2021-04-13
  • 在线发布日期: 2021-09-27
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